i feel pretty

Picking Up the Spare – Avengers: Infinity War, I Feel Pretty

Avengers: Infinity War

The #thanosdemandsyoursilence no spoiler thing that started out as kind of a joke by the movie’s directors was turned into a PSA featuring many of the movie’s stars just as first reviews were starting to hit the web.

She’s almost completely missing from the campaign, but apparently Michelle Williams is not only in the film but is the best thing about it. There have been a number of stories like this that talk about her character, wardrobe and more.

Rebecca Jennings at Racked nicely sums up the back-and-forth that’s happened over the last week as various people defend the movie and its story or take serious issue with it. Basically it sounds like whatever issues you bring into the film are what you’ll see reflected in it.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Picking Up the Spare – Chappaquidick, I Feel Pretty, The Post

Chappaquiddick

This is a good example of a wave of interviews in the last week or so with the movie’s screenwriters where they talk about how they first heard about this story and began developing it into a feature film.

Rampage

I missed it but on the movie’s official website you can play an online version of the game the movie is based on.

Great piece at The A.V. Club at Hollywood’s favorite part of Chicago to destroy through battles between giant animals, robots or other creatures.

I Feel Pretty

Star Amy Schumer continues to push back against criticisms of the movie’s marketing, pointing out that it’s not just about a woman who can only feel she’s pretty after she’s suffered head trauma. I understand that, but it doesn’t change how that’s *exactly how the film was sold, so the problem is with the marketing, not necessarily people’s reactions to it, as some of the filmmakers seem to believe.

On a more positive note, there’s finally a feature on Busy Phillips, the “Freaks and Geeks” alum who plays one of the friends of Schumer’s character. And Schumer has been named as one of the hosts of the final episodes of this season of “Saturday Night Live.”

Seems the movie was one of the first to use a new ad format offered by Snapchat, one that’s more clearly an ad and not meant to look like anything else on the app.

The Post

Fox has released a really, really odd TV commercial to promote the movie’s home video release that adds a CNN-like news ticker across the bottom. For such a serious movie this skirts the line of almost being tongue-in-cheek. Also, it’s not the best call to create the appearance of something being news when we’re having such a serious conversation about the false or misleading stories, especially when the subject of the story is journalism itself.

Super Troopers 2

The journey the sequel took in the 17 years since the original is shared by the Broken Lizard team in this extensive feature interview.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

I Feel Pretty – Marketing Recap

Renee Bennett (Amy Schumer) is a woman who struggles with serious low self-esteem in the new movie I Feel Pretty. She’s got a few friends but is always comparing herself against society’s picturesque ideal of what female beauty should be and feeling she falls short of that is seen less than welcome on the dating scene and elsewhere.

One day Renee has an accident at spin class and suffers a rather severe brain injury. She remembers who she is but thinks that all of a sudden she looks like a high fashion model. Suddenly she’s more confident at work, with the guys she’s interested in dating and more. How long with this delusion last? And what happens when Renee’s perceptions go back to normal?

More importantly, is this a story that says women have to be delusional to think that anyone who’s not a 5’10”” 102 pound blonde can be considered pretty? Or is it a commentary on how society and media set unrealistic standards for women to attain? Let’s see if the campaign answers any of that.

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