The Post Shows The Dangers of Media Befriending Powerful People

In July of last year, Kim Masters wrote at The Hollywood Reporter about allegations Vanity Fair publisher Graydon Carton had killed at least one major story about the late Jeffrey Epstein and his sex-trafficking activities involving young girls. Specifically, Masters uses another journalists recounting of Carter’s interference to share her own experiences at that magazine where stories were shut down because they involved friends of the publisher.

The kinds of anecdotes shared by Masters and others are all of a kind: The rich and powerful editors, publishers and owners of media outlets take an active role in shaping the coverage they oversee to protect other rich and powerful people. Everyone in this circle gets together at the Met Gala, exclusive parties and other events and, having become friendly, make sure their friends are subjected to any embarrassment.

Masters’ piece came to mind while watching The Post recently. The movie, directed by Steven Spielberg, focuses on a period in the early 1970s when The Washington Post was working to report on The Pentagon Papers, a trove of documents showing the government had been lying about the Vietnam War and the general area for decades.

Early on in the film, publisher Katherine Graham (Meryll Streep) is approached at a dinner party by her close friend – and White House Secretary of Defense – Robert McNamara (Bruce Greenwood). McNamara wants her to know The New York Times is about to report on those documents and the story will be embarrassing to him and others.

Throughout the story we see Graham hobnobbing with the rich and powerful of Washington, D.C. elite, including others who work in and around the Nixon administration. It’s clear that the work being done by both newspapers is disrupting the operations of those individuals. At the very least it’s embarrassing.

Graham, of course, isn’t the only one who has made friends with those in power. Ben Bradlee (Tom Hanks) admits toward the end that there were instances where newsworthy comments were made or incidents witnessed by him involving, among others, Pres. John F. Kennedy that he ignored or passed by in the name of maintaining the relationship.

Such a situation is all too common in the media world, where executives in charge of reporting the news attend the same social events as those making the news. It’s not limited to executives, either, as high-profile columnists are in the same boat.

When that happens, the public suffers. We’re seeing that in the Epstein and other cases as it comes to light that powerful people knew the truth of what he’d been accused and convicted of and didn’t make a stink because he provided access to others. The premise of the film is that if Graham and Bradlee hadn’t put their own personal relationships aside and held their duty as journalists in higher regard, we may not have learned important information about drastic abuses of power.

It raises the question of what is happening now that could be important to know. What is David Brooks not putting in print because he doesn’t want to upset someone he considers a friend? What decisions are newspaper editors installed by private equity owners making that are limiting the flow of relevant information to the general public?

More and more of the country loses their sole local news source every year. These news deserts are growing at the same time media consolidation is making local news more homogenous in tone and content. That all means fewer and fewer people are making the decisions as to what is or isn’t news and how the events of the day are presented to the public.

That’s a disturbing reality, especially when coupled with how Facebook and other social platforms, which account for so much of people’s modern news consumption, have utterly abdicated anything that could reasonably be referred to as “editorial oversight.”

When The Post was released, this aspect of the story wasn’t present in much of the coverage or reviews, at least not those that crossed my reading. The focus was on the more general theme of how important it is for a free and independent press to operate as a check on abuses of power. What wasn’t made clear in that coverage, though, was that the kind of friendships shown between the characters is a serious impediment to that journalistic mission, as much as the climactic Supreme Court case in the story.

While that showdown is suitably dramatic, it’s the more mundane conflicts that form the real message of the movie.

Picking Up the Spare – Chappaquidick, I Feel Pretty, The Post

Chappaquiddick

This is a good example of a wave of interviews in the last week or so with the movie’s screenwriters where they talk about how they first heard about this story and began developing it into a feature film.

Rampage

I missed it but on the movie’s official website you can play an online version of the game the movie is based on.

Great piece at The A.V. Club at Hollywood’s favorite part of Chicago to destroy through battles between giant animals, robots or other creatures.

I Feel Pretty

Star Amy Schumer continues to push back against criticisms of the movie’s marketing, pointing out that it’s not just about a woman who can only feel she’s pretty after she’s suffered head trauma. I understand that, but it doesn’t change how that’s *exactly how the film was sold, so the problem is with the marketing, not necessarily people’s reactions to it, as some of the filmmakers seem to believe.

On a more positive note, there’s finally a feature on Busy Phillips, the “Freaks and Geeks” alum who plays one of the friends of Schumer’s character. And Schumer has been named as one of the hosts of the final episodes of this season of “Saturday Night Live.”

Seems the movie was one of the first to use a new ad format offered by Snapchat, one that’s more clearly an ad and not meant to look like anything else on the app.

The Post

Fox has released a really, really odd TV commercial to promote the movie’s home video release that adds a CNN-like news ticker across the bottom. For such a serious movie this skirts the line of almost being tongue-in-cheek. Also, it’s not the best call to create the appearance of something being news when we’re having such a serious conversation about the false or misleading stories, especially when the subject of the story is journalism itself.

Super Troopers 2

The journey the sequel took in the 17 years since the original is shared by the Broken Lizard team in this extensive feature interview.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Picking Up The Spare: All the Money in the World, The Post and More

All The Money In the World

Not great news for the movie as it’s come to light that while Michelle Williams came in essentially for free to handle the reshoots necessary when Christopher Plummer was added to replace Kevin Spacey, co-star Mark Wahlberg was paid around $1.5 million.

More here on Plummer’s sudden addition to the cast and the hurried reshooting schedule all the actors had to take part in. Williams talks about that more herself here.

The Post

Another story, this time directly from screenwriters Liz Hannah and Josh Singer, about how they seized the opportunity to channel their own issues into this bit of history.

Thor: Ragnarok

It’s not *exactly* the version of the character played by Tessa Thompson in the movie, but the take on Valkyrie was popular enough that a new version of the Asgardian warrior who looks a lot like her film incarnation is joining a new “Exiles” series from Marvel.

Proud Mary

While I’ve seen a few more ads for the movie in the last couple days (likely the result of ad retargeting after I spent time on the official website), there’s still a general lack of urgency around the marketing, something Ira Madison III at The Daily Beast covers in-depth.

Three Billboards…

Co-star Sam Rockwell, who continues to win both awards and praise for his performance, is hosting “Saturday Night Live” this weekend.

I, Tonya

A bit more advertising has been done in response to the movie’s early awards season wins, including 15-second pre-roll spots on YouTube that call out how insane this true story is.

Picking Up the Spare: The Last Jedi, The Post and More

Star Wars: The Last Jedi

A great feature on the women of Lucasfilm who are integral to the franchise’s ongoing success. That’s a nice touch considering how important female characters are to the revitalized series and culture as a whole, particularly in light of all the terrible men who have been heralded as “geniuses” over the years.

The Greatest Showman

Part of the pushback to the movie (which didn’t impact box-office very much, it seems) has been that the portrait of P.T. Barnum it paints isn’t super-realistic. Features like this show the true story of one aspect the movie takes liberties with.

All The Money In the World

A new trailer came out shortly after the movie was released highlighting the tension between the elder J. Paul Getty and the pressure to pay the ransom to release his kidnapped grandson and uses some of the positive reviews the film has garnered.

Director Ridley Scott talks more here about the speedy reshoots he undertook when he cut Kevin Spacey’s performance from the film and brought Christopher Plummer off the bench.

The Post

A new series of TV spots like this have come out since the film hit theaters that position the Washington Post reporters in the story as being on a high moral crusade to save lives and expose corruption.

The New York Times is poking a thumb in the eye of the Washington Post with a full-page ad for the book based on the “Pentagon Papers” based on the Times’ reporting, even name-dropping the film while doing so.

Nice profile here of costar Bob Odenkirk, who’s having a great year, including a substantial role in the film.

A new featurette strongly leans into how the movie is about a woman who takes charge of not just a company but also a movement, as well as focusing on the women who helped make the movie on all levels.

Molly’s Game

Another profile of the real-life Molly Bloom where she talks about the journey depicted in the film.

Bright

Though Netflix, as always, disputes the numbers, Nielsen reported the movie was watched by over 11 million people in the first three days of release. It’s worth noting that Netflix has a point and Nielsen’s measurement techniques for streaming content are far from comprehensive. Netflix apparently has faith it was a hit, though, and has already announced a sequel despite the critical beating it took.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Picking Up The Spare: The Last Jedi, The Killing Of A Sacred Deer and More

Star Wars: The Last Jedi

An outdoor campaign run in conjunction with Twitter rotated pictures from the movie and fan Tweets about it on giant billboards in Toronto and New York.

There’s a game called “Porg Invasion” that can be played within Facebook Instant Games, a feature the social network has been eager to promote since it means working within an environment many young users are increasingly preferring.

Director Rian Johnson gives credit here to the technical team he brought together to oversee the massive production. And he spoke here about how he made it a priority to make the movie the most inclusive of characters who were other than white males.

Costar Laura Dern has been making a few media appearances to talk about joining the series and what it was like to join such a massive production.

According to a story on MediaPost, the movie’s promotional partners spent over $27 million to help market their tie-ins.

Kelly Marie Tran continues to enjoy her moment in the sun and get a lot of mainstream attention with this interview. That she’s been seen as such a breakout by audiences and critics both for her performance and her position as a welcome bit of inclusiveness has not gone unnoticed by Disney, which released this short featurette on her casting.

The movie’s Rotten Tomatoes score has become a serious subject of debate, particularly in light of claims made by those within the alt-right movement that they’ve used bots and other tools to artificially lower the score because they’re upset at all the women in the story. This should serve as a reminder that sexism is as much a core philosophy of these jackweeds as racism.

The Killing Of A Sacred Deer

A24 is out with a slightly disturbing holiday-themed spot promoting the movie’s upcoming home video release.

Bright

Bryan Bishop at The Verge has a great piece on how Netflix used its own recommendation system and user profile targeting to display trailers and other promotions for the movie on the site itself, an effort that ran alongside the external campaign. That kind of targeting is one thing when it’s done on the wide web, it’s another when it’s contained to a platform and has a clear call to action.

Despite what has been widespread negativity from critics, Netflix is so committed to producing films on par with theatrical releases it’s already ordered a sequel. For what it’s worth, I pegged the movie as being the best chance to be the first streaming-original franchise last month.

The Post

Members of the cast talk about production here, with Hanks talking about the nerves of shooting his first emotional scene with Meryl Streep and Bob Odenkirk talking about how Hanks helped costars get used to the unconventional set director Steven Spielberg runs.

Wonder

While the movie hasn’t been the subject of much debate or conversation online, it’s been quietly consistent at the box-office, currently sitting at $111 million in sales. That shows strong word-of-mouth. Lionsgate is hoping to goose that and take advantage of the lack of “inspirational” fare in theaters right now with a new TV spot positioning it as a great holiday choice for the whole family.

The Greatest Showman

Seems James Mangold, who had experience working with star Hugh Jackman on a few different films including the last two Wolverines, came in to provide advice and support to first time director Michael Gracey as well as manage some reshoots.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

The Post – Marketing Recap

the post poster 5The Vietnam War still looms large in the collective American psyche, an instance where the cause being fought for was more muddled than usual. So too, the tendency of powerful figures to use whatever tools available to silence dissent and maintain their secrets is as old as time. Both of those realities came together in 1971 when former military analyst Daniel Ellsberg leaked what came to be known as “The Pentagon Papers” to The New York Times in 1971. While the Times published a number of stories on the documents, which contained a classified analysis of the Vietnam War, it wasn’t until later that year when The Washington Post picked up the story that things really heated up.

The Post, the new movie from director Steven Spielberg tells that part of the story. Meryl Streep plays Katherine “Kay” Graham, publisher of the Post from 1969 to 1979. When she’s informed by editor Ben Bradlee (Tom Hanks) that he intends to publish reports based on The Pentagon Papers it sets off a whirlwind of corporate and legal action. The Nixon administration moves to stifle that reporting, just as it did for the Times, citing national security concerns. Graham and Bradlee, then, must weigh the threat of being arrested for treason against their duty to inform the public of the real reason behind the Vietnam War.

Continue reading “The Post – Marketing Recap”