Sorry to Bother You
The movie has generated a metric ton of stories such as this about code-switching and “white voice.” Annapurna Pictures leaned into that by releasing a featurette with Patton Oswalt and David Cross, who provide some of the white voices used by black characters in the film.
Star Lakeith Stanfield has engaged in a bit more media, including appearing on “Kimmel” to promote the movie.
It was apparent in the film’s campaign, but the distinct lack of sense of humor was one (at least potential) reason the movie didn’t perform up to expectations at the box-office. While I haven’t seen it, the problem likely stems from how it adds the element of putting the hero’s wife and children in the middle of the action. That increases the stakes, but it also makes a wise-cracking protagonist odd and out of place. You’ll note that Die Hard, which the movie clearly was aspiring to be, avoided that.
Dwayne Johnson and director Rawson Marshall talk here about Neve Campbell’s character, who was all but missing completely from the campaign.
This is an interesting profile of Johnson and the clout he wields, including his formidable social media presence.
Also, the movie has come under some scrutiny as another example of Hollywood casting an able-bodied actor to play a disabled character, which is part of a bigger conversation around representation.
Avengers: Infinity War
While Marvel Studios isn’t at San Diego Comic-Con this weekend, LEGO is bringing a life-size version of Thanos to the convention.
Ready Player One
The theatrical run is over for the movie but it’s freshly out on home video platforms and media, so Warner Bros. has brought costumes, props and a VR experience to San Diego Comic-Con.
Solo: A Star Wars Story
It’s not a big push, but Disney/Lucasfilm are including a life-size replica of the Millennium Falcon’s cockpit as seen in the movie to the Star Wars booth at San Diego Comic-Con.
Don’t Worry, He Won’t Get Far On Foot
Amazon released a bunch of new posters on Twitter that are much better than the low-effort theatrical one-sheet.
Jonah Hill showed up on “Kimmel” to talk about the movie and working with Phoenix.
Mamma Mia: Here We Go Again
Cher announced she has recorded and will release a whole album of ABBA covers to capitalize on her involvement with the movie and her time once more in the spotlight.
Universal worked with an influencer marketing agency to coordinate a shot-for-shot remake of the original video for “Mamma Mia!” the song featuring a bunch of YouTube personalities.
Shuri, T’Challa’s sister and the breakout favorite character from the movie, is reportedly getting her own comic series.
Writer/director Bo Burnham continues to make the media rounds to talk up his movie, which is gearing up to be a word-of-mouth success. Also many people have pointed out this disconnect, which is that a few words and scenes that are going to be familiar to anyone in junior high have given the movie a rating designed to keep out anyone who’s actually in junior high.
The Equalizer 2
Denzel Washington addressed directly how this is his first sequel and why he’s long avoided doing them and how he tried to bring the feeling and emotion back to the character. Also, he and costar Ashton Sanders talk here about their on-screen dynamic.
Yeah, the Comic-Con stunts promoting the movie’s home video release are just about what you’d expect.