You can read my full recap of the marketing campaign for Bad Boys For Life at The Hollywood Reporter. Online … Continue reading Bad Boys For Life – Marketing Recap
You can read my full recap of the marketing for Spies In Disguise at The Hollywood Reporter. Online and Social … Continue reading Spies in Disguise – Marketing Recap
You can read my full recap of the marketing campaign for Gemini Man at The Hollywood Reporter. Online and Social … Continue reading Gemini Man – Marketing Recap
You can read my full recap of the marketing campaign for Aladdin at The Hollywood Reporter. I also wrote about … Continue reading Aladdin – Marketing Recap
Director David Ayer reunites with his Suicide Squad star Will Smith in the new Netflix-original movie Bright. In the movie, Smith plays Daryl Ward, a police officer in an alternate world where mythical creatures like elves, orcs and others coexist alongside humans and have since forever. Now, Ward is the first human cop to be paired with an orc, Jakoby (Joel Edgerton).
While they’re still learning how to get along they discover the existence of a magic wand, a powerful magical weapon that can do whatever the wielder wishes. There are various very bad people – and plenty of others – trying to get their hands on the wand but it’s up to Ward and Jakoby to keep it out of dangerous hands and make sure it can’t do any more harm.