Star Wars: The Rise of Skywalker – Movie Review

J.J. Abrams returns to direct a mixed finale to the Sequel Trilogy and the Skywalker Saga.

My love for The Last Jedi is, at this point, well documented. While The Force Awakens was a massively fun thrill ride of a Star Wars movie, TLJ moved me in ways I didn’t think were possible. Not only was it a great Star Wars film, it was a great *any kind of* movie. It accomplished this by constantly defying expectations, resisting any inclination to formula and offering a wholly unique perspective and story.

Where The Force Awakens was intentionally familiar in many aspects of its storytelling, The Last Jedi revealed something new with every scene. While it certainly continued on the story of Luke Skywalker and his relatives and friends, it also took the saga in a new directly by focusing on the kinds of people who have had to make a galaxy at war their home. And it suggested you didn’t need to be part of that lineage or group to make a difference in the world. Instead, you could be no one from nowhere – a junk salvager on a desert planet, a stable boy in a resort frequented by war-profiteering oligarchs – and still be important, still have a destiny.

That message is all but erased in The Rise of Skywalker. Once more, lineage is the only important factor determining how much success and influence you can enjoy in the universe. If you’re not to the manner born you are simply one of the “other” who only play minor roles in supporting the mission of those who are truly important.

While that might be more in keeping with the original idea of the Star Wars saga, it’s not necessarily one that’s reflective of the times we’re living in. Nor is it the only problem with the story Abrams and his writers wound up telling.

Abrams is well known for his “mystery box” way of structuring stories. He loves putting big twists into his shows and movies that reveal themselves either suddenly or over the course of several episodes, with the outcome drastically changing the audience’s understanding of what they’ve seen.

The Rise of Skywalker has several such moments, including what’s meant to be an earth-shattering revelation toward the end. But these payoffs to mysteries that have been speculated on and debated in the four years since TFA came out don’t feel in any way earned and therefore don’t carry the meaning and emotional heft they are intended to.

It comes down to the difference between “stakes” and “mysteries.” The latter can be explained or revealed and it’s supposed to be shocking. The former is supposed to make you feel something and care about the characters and the situation they find themselves in.

There are stakes in TLJ – Poe’s journey from hotshot pilot to reasoned leader, Luke’s grappling with insecurity and shame as he reflects on how his actions have impacted the universe, Finn’s perspective opening up to see more of the world around him – that go beyond simple story points. They are the messages the story is there to reinforce. So much subtext can be found in TLJ that watching it offers up something new every time. Such depth isn’t better or worse than the fast-paced kineticism of TFA, just different.

The story and its attendant twists are so prevalent in TROS, though, that nary a moment can be found where things slow down enough for any of the action and events to mean anything. No stakes are felt because none of the big moments are earned through intricate setup. In TLJ, even the joke moment with the porg crashing into the Falcon’s window during the final battle has been earned through all the development they were given leading up to that.

The Rise of Skywalker is in many ways a satisfying ending to the Star Wars saga that I and countless others have been following over the last 42 years. Most of the story choices made by the filmmakers were compelling and interesting and logical. Few, though, rise to the level of high emotion that Johnson’s did in The Last Jedi.

Art Isn’t Really Part of It

The Last Jedi is as close to an art film as we’re likely to see from the franchise-centric studio era. It’s nuanced, almost completely free of anything that could be described as “fan service” and confounds expectations at every turn.

Some of that explains why it was so divisive among the audience. They couldn’t bear that Luke Skywalker was so reluctant to fly into battle and save the day, or that they might be expected to consider the plight of ordinary people caught in the crossfire of endless war, or that family heritage might not be the only determination of success.

It’s everything The Force Awakens, which was eminently enjoyable, wasn’t.

The Rise of Skywalker was sold as a big, emotional ending to the Star Wars series, one that was designed to appeal to all generations of fandom. While director J.J. Abrams repeatedly said he wasn’t throwing out some of the plot points from The Last Jedi that caused some of the most vocal haters but that the movie would hopefully meet everyone’s expectations.

Jedi director Rian Johnson’s recent comments that pandering to fans is a mistake, one that runs in the exact opposite direction of what constitutes “art” or what creators should attempt to do, reflect the unconventional approach he seems to have taken when he had his turn at the franchise plate. They certainly offer a clear insight into the mind that made such unexpected choices instead of engaging in two hours of fan service.

That was further on display when Johnson responded to a critic on Twitter, pointing out that it’s much more interesting to show the character of Luke Skywalker as a flawed, complicated character than as a super powered perfect hero who never feels regret or conflict.

Meeting everyone’s expectations is what products are meant to do, which gets to the point made by Martin Scorsese in his latest declaration that such films are crowding out smaller movies that have more artistic goals. That truth is evident anytime you look at your local multiplex, where the latest franchise blockbuster is playing on 10 screens while a more dramatic character drama will be on just one, and likely only at limited times.

It’s a sentiment echoed by Terry Gilliam, who is rightfully concerned that big studios with lots of money are playing it stupidly safe with the choices they make, creating stories with no real stakes and no grounding in reality.

What Johnson created in The Last Jedi was as close to an art film as I’ve ever seen in a franchise entry, with real stakes and a powerful sense of danger for everyone involved. Sure, it takes place in a universe where space wizards fly massive starships to exotic worlds, but everything else about the story was designed to make you unsure of what would happen next and care about the implications of how things transpired.

Luke feeling guilt over his actions and the effects they may have had was real.

Rey feeling unsure of her place in the universe because she didn’t know her family history felt real.

Poe not knowing how to transition from warrior to leader and making mistakes along the way felt real.

Rose feeling anger about how the poor of the universe are taken advantage of for the benefit of the wealthy felt real.

Yoda toying with his student for the lulz and teaching one final lesson as a result felt real.

If the point of art is to challenge audiences, most of the franchise films released in the last dozen years or so don’t meet the definition. Exceptions include Captain America: The Winter Soldier and a handful of others, with The Last Jedi at the top of that list. It takes risks few movies like it have even attempted and does so with panache and humor.

One thing it’s not: A bland, faceless product. It has a point of view and a message, not just a story, and that is so unique in this day and age to make it remarkable.

Picking Up the Spare: A Wrinkle In Time, Thoroughbreads, and More

A Wrinkle In Time

Great stuff here about how Ava DuVernay immediately sought to make the lead of the story someone who looked different than the usual fantasy film lead, found star Storm Reid and was trying to be more optimistic and hopeful with the story.

Reid gets her own profile based on her breakout performance.

Some of the movie’s posters out in the real, physical world have been part of a test by Facebook of a new augmented reality experience based on trackers. In this case those add effects like those seen in the movie to the poster.

Dundee

The fake movie campaign is apparently being seen as a big boost for Australia’s tourism industry over the next few years, which was exactly the point.

Thoroughbreds

Considering how large a role the house where the action takes place seems to have played in the story it’s only nature that it get a high-end profile of its own.

There’s also a new interview with writer/director Cory Finley.

Mother!

Writer/director Darren Aronofsky made the subtext of the divisive film the text in a keynote address at SXSW, laying out exactly what he was going for, apparently hoping it will get people to revisit or rethink their initial opinions.

The Death of Stalin

How do you create satire in an era where satire is being outpaced by reality three times a day? Armando Iannucci covers that and other issues in this interview about the movie.

Forgetting Sarah Marshall

Interesting perspective here on whether or not the film holds up a decade later, including how it seems to fit in surprisingly well (in most regards) with today’s cultural climate of female empowerment and men needing to embrace and express their emotions.

Black Panther

One analyst thinks that, as massive a hit as the movie currently is, Disney could have actually done better if it had made it available day-and-date on a proprietary streaming service. Interesting idea, not sure if I completely agree.

Tomb Raider

I totally missed this CNET interview with Alicia Vikander that’s actually much more substantive than most of the other press she did, allowing her to talk about the roots of the character, how the actress was happy there were no guns involved in the action and more.

Oh look, the internet is still a terrible place as “fans” of the game series criticize Vikander for not having an artificially-sexualized body type. What jackweeds.

The source code on the movie’s website may have revealed the release date of a new video game, which it totally was.

Star Wars: The Last Jedi

A new profile of breakout star Kelly Marie Tran talks not only about her role in that movie but also what’s next for the actress and how she views the industry as a whole.

I Can Only Imagine

While I didn’t cover the marketing for the movie (it just fell by the wayside), there are a couple stories at IndieWire and The L.A. Times that are worth reading in how Roadside Attractions engaged in some new tactics to try and reach a faith-based audience that’s become more selective about what movies it supports.

Love, Simon

A nice profile here of co-star Natasha Rothwell, who plays one of Simon’s teachers in the movie. And another with director Greg Berlanti where he once more talked about the central themes of the movie’s story plus one more where he discussed his requests regarding the marketing of the movie.Also, new interviews with author Becky Albertalli and costar Keiynan Lonsdale,

Flower

A new interview with star Zoey Deutch has her talking about how she took the role in part because it offered the kind of nuanced, morally ambiguous character women are offered too infrequently.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Picking Up the Spare: Logan, Pitch Perfect 3 and More

Logan

Before the movie was released, 20th Century Fox reportedly worked directly with Twitter to analyze fan conversations, sentiment and intent around it, drilling down into very detailed information and using it to gauge the movie’s chances for success.

Pitch Perfect 3

Apparently (and I’m taking some of this with a grain of salt) the U.S. Department of Defense was heavily involved in the production – including script approval – of the movie, which is being slammed as a piece of pro-globalization military propaganda. No one show this writer Top Gun. As I said weeks ago, the marketing *was* kind of weird, particularly in how there was suddenly this espionage caper being tacked onto the franchise, albeit one that flitted in and out of the campaign.

Star Wars: The Last Jedi

Another very cool set of artistic posters have been released that were given away at select IMAX screenings, each one depicting a pivotal moment from the film.

Hostiles

Another poster has come out for the movie’s wide release (which was just pushed back a week to allow for more word of mouth to build) that puts all the characters against a faded American flag. This one is pretty great and better than the first one largely because it at least comes closer to putting the three main characters on an equal footing.

The Greatest Showman

A couple new posters have come out, including one that presents a very Drew Struzan-esque picture. Seriously, if we’re going to go back to this approach I’m completely on board but let’s give credit where it’s due.

You remember how the marketing for the film couldn’t (at least after the first trailer) keep the characters from singing? That emphasis on the music has helped the soundtrack not only hit #1 on the Billboard charts, but do so two weeks in a row, only the fifth such album in the last decade to score consecutive top slots.

Molly’s Game

Jessica Chastain is hosting “SNL” this weekend, giving the movie a nice additional boost and certainly taking advantage of her position as a supporter of all the women coming forward with stories of sexual harassment and abuse.

Jumanji: Welcome to the Jungle

The VR adventure based on the movie is coming to virtual reality arcades around the world, allowing players to immerse themselves in a story where they guide and help characters from the film.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Picking Up the Spare: The Last Jedi, The Post and More

Star Wars: The Last Jedi

A great feature on the women of Lucasfilm who are integral to the franchise’s ongoing success. That’s a nice touch considering how important female characters are to the revitalized series and culture as a whole, particularly in light of all the terrible men who have been heralded as “geniuses” over the years.

The Greatest Showman

Part of the pushback to the movie (which didn’t impact box-office very much, it seems) has been that the portrait of P.T. Barnum it paints isn’t super-realistic. Features like this show the true story of one aspect the movie takes liberties with.

All The Money In the World

A new trailer came out shortly after the movie was released highlighting the tension between the elder J. Paul Getty and the pressure to pay the ransom to release his kidnapped grandson and uses some of the positive reviews the film has garnered.

Director Ridley Scott talks more here about the speedy reshoots he undertook when he cut Kevin Spacey’s performance from the film and brought Christopher Plummer off the bench.

The Post

A new series of TV spots like this have come out since the film hit theaters that position the Washington Post reporters in the story as being on a high moral crusade to save lives and expose corruption.

The New York Times is poking a thumb in the eye of the Washington Post with a full-page ad for the book based on the “Pentagon Papers” based on the Times’ reporting, even name-dropping the film while doing so.

Nice profile here of costar Bob Odenkirk, who’s having a great year, including a substantial role in the film.

A new featurette strongly leans into how the movie is about a woman who takes charge of not just a company but also a movement, as well as focusing on the women who helped make the movie on all levels.

Molly’s Game

Another profile of the real-life Molly Bloom where she talks about the journey depicted in the film.

Bright

Though Netflix, as always, disputes the numbers, Nielsen reported the movie was watched by over 11 million people in the first three days of release. It’s worth noting that Netflix has a point and Nielsen’s measurement techniques for streaming content are far from comprehensive. Netflix apparently has faith it was a hit, though, and has already announced a sequel despite the critical beating it took.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

After the Campaign: Star Wars: The Last Jedi

“Look closer,” Rose (Kelly Marie Tran) says to Finn (John Boyega) in Star Wars: The Last Jedi as the two of them are in the middle of a rogue mission that could help save the floundering Resistance from the threat of the First Order.

That same advice could be handed to those who have felt the film, written and directed by Rian Johnson, fell short of being worthy to stand as the eighth episode in the Star Wars saga.

The movie picks up seemingly within a day of the end of 2015’s The Force Awakens, with the Resistance having destroyed the First Order’s Starkiller Base but far from victorious against the enemy. Without going into spoiler territory we then follow the continued adventures of Rey (Daisy Ridley) as she works to convince Luke Skywalker (Mark Hamill) to show her the ways of the Jedi and what her place in the universe is. Meanwhile Poe Dameron (Oscar Isaac) and General Leia Organa (the late Carrie Fisher) keep the Resistance fighting as best they can with the help of Vice-Admiral Holdo (Laura Dern), an effort Rose and Finn are ultimately instrumental in. On the other side of the battle, Kylo Ren (Adam Driver) and General Hux (Domhnall Gleeson) continue vying for the affection of Supreme Leader Snoke (Andy Serkis).

Most all of that was presented in the massive, albeit time-compressed, marketing campaign mounted by Disney over the last seven or eight months of 2017. That campaign presented a dark chapter in the saga, one that was fraught with the potential for danger. Would Rey succumb to the Dark Side of the Force? Would the Resistance and all its heroes be snuffed out for good?

None of that prepared me for what might be the most thoughtful and thought-provoking entry in the entire Star Wars saga.

MILD SPOILERS BELOW. DON’T CLICK IF YOU’RE STILL WAITING TO BE SURPRISED.

Continue reading “After the Campaign: Star Wars: The Last Jedi”

Picking Up The Spare: The Last Jedi, The Killing Of A Sacred Deer and More

Star Wars: The Last Jedi

An outdoor campaign run in conjunction with Twitter rotated pictures from the movie and fan Tweets about it on giant billboards in Toronto and New York.

There’s a game called “Porg Invasion” that can be played within Facebook Instant Games, a feature the social network has been eager to promote since it means working within an environment many young users are increasingly preferring.

Director Rian Johnson gives credit here to the technical team he brought together to oversee the massive production. And he spoke here about how he made it a priority to make the movie the most inclusive of characters who were other than white males.

Costar Laura Dern has been making a few media appearances to talk about joining the series and what it was like to join such a massive production.

According to a story on MediaPost, the movie’s promotional partners spent over $27 million to help market their tie-ins.

Kelly Marie Tran continues to enjoy her moment in the sun and get a lot of mainstream attention with this interview. That she’s been seen as such a breakout by audiences and critics both for her performance and her position as a welcome bit of inclusiveness has not gone unnoticed by Disney, which released this short featurette on her casting.

The movie’s Rotten Tomatoes score has become a serious subject of debate, particularly in light of claims made by those within the alt-right movement that they’ve used bots and other tools to artificially lower the score because they’re upset at all the women in the story. This should serve as a reminder that sexism is as much a core philosophy of these jackweeds as racism.

The Killing Of A Sacred Deer

A24 is out with a slightly disturbing holiday-themed spot promoting the movie’s upcoming home video release.

Bright

Bryan Bishop at The Verge has a great piece on how Netflix used its own recommendation system and user profile targeting to display trailers and other promotions for the movie on the site itself, an effort that ran alongside the external campaign. That kind of targeting is one thing when it’s done on the wide web, it’s another when it’s contained to a platform and has a clear call to action.

Despite what has been widespread negativity from critics, Netflix is so committed to producing films on par with theatrical releases it’s already ordered a sequel. For what it’s worth, I pegged the movie as being the best chance to be the first streaming-original franchise last month.

The Post

Members of the cast talk about production here, with Hanks talking about the nerves of shooting his first emotional scene with Meryl Streep and Bob Odenkirk talking about how Hanks helped costars get used to the unconventional set director Steven Spielberg runs.

Wonder

While the movie hasn’t been the subject of much debate or conversation online, it’s been quietly consistent at the box-office, currently sitting at $111 million in sales. That shows strong word-of-mouth. Lionsgate is hoping to goose that and take advantage of the lack of “inspirational” fare in theaters right now with a new TV spot positioning it as a great holiday choice for the whole family.

The Greatest Showman

Seems James Mangold, who had experience working with star Hugh Jackman on a few different films including the last two Wolverines, came in to provide advice and support to first time director Michael Gracey as well as manage some reshoots.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Star Wars: The Last Jedi – Marketing Recap

star wars last jedi poster 9For the third time in as many years, Disney/Lucasfilm are bringing Star Wars to theaters just in time for the holidays. After successfully reintroducing the franchise with 2015’s The Force Awakens, we took a detour away from the core “Saga” that has been the focus of the movies to date in 2016’s Rogue One: A Star Wars Story.

Now we’re back to the story of the Jedi and the fight against the powers of darkness in Star Wars: The Last Jedi. The story picks up right where The Force Awakens left off, as Rey (Daisy Ridley) finds the self-exiled Luke Skywalker (Mark Hamill), who she hopes will help her learn who she is and what her destiny might be. Meanwhile, The Resistance, led by General Leia Organa (the late Carrie Fisher) continues its fight against the ascendant First Order, ruled by the mysterious Supreme Leader Snoke (Andy Serkis). Poe Dameron (Oscar Issac) and Finn (John Boyega) along with Chewbacca and a bunch of porgs keep fighting the good fight while Kylo Ren (Adam Driver) continues to emote across the entire galaxy while trying not to be the Diet Coke of evil.

With so much Star Wars hype and promotion over the last three years, the franchise lately has never seemed far out of reach. To sell The Last Jedi effectively and forcefully, Disney has worked hard to make sure the campaign sells a compelling and unique product to the audience.

Continue reading “Star Wars: The Last Jedi – Marketing Recap”

Star Wars Embraces Augmented Reality for Force Friday II

The AR game around this year’s Star Wars consumer product release event shows how the tech can be a powerful brand touchpoint.

I remember back in 1998 when the first action figures for The Phantom Menace were being released. One of the biggest hooks for those toys, in addition to being able to get a first-look at some of the first new characters being added to the Star Wars Universe, was the inclusion of stands that had audio chips. When you put the figure on the stand, a snippet of dialogue from the movie would play. It was pretty high-tech.

Things are on a whole new level this year as Disney and Lucasfilm prepare for Force Friday II, the day when new figures, toys and consumer products for Star Wars: The Last Jedi finally hit shelves.

“Find the Force” is an augmented-reality game that fans will be able to play as they go and buy movie merchandise. Using the Star Wars mobile app, people who find the right graphic in stores and scan it will unlock a character who will appear to be in the room there with them. Fans/shoppers can take photos or videos of the AR experience and share them on social media.

The promotion shows the potential that is being realized with AR technology. Augmented reality, unlike its more expensive and immersive cousin virtual reality, isn’t as cumbersome, requiring only a mobile device, not an entire hardware rig. That makes it more nimble. And, as Snapchat and other platforms have shown, people are enjoying being able to add layers to the real world, which feels more like the next evolution of the photo filters popularized by Instagram and others.

It’s also a savvy way to encourage and incentivize repeated shopping trips. With 15 characters being made available over the course of three days – and with some of those certainly exclusive to various retailers – Disney is giving people a reason to go out again and again. Even if they don’t buy something every time, they’re increasing their connections with the Star Wars brand.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.