You can read my full recap of the marketing of Bumblebee at The Hollywood Reporter. To sell the movie Paramount…

Instant Family – Marketing Recap
Pete (Mark Wahlberg) and Ellie (Rose Byrne) are a happily married couple who decide they want to have kids but…

Overlord – Marketing Recap
Recapping the marketing campaign for Overlord.

Mission: Impossible – Fallout – Marketing Recap
You can read all about the marketing of Mission: Impossible - Fallout over at The Hollywood Reporter. Media and Publicity…

A Quiet Place – Marketing Recap
Some sort of invasion of Earth has taken place in the new movie A Quiet Place. The creatures have wiped…

Annihilation – Marketing Recap
After making quite a splash in the science-fiction world with Ex Machina, writer/director Alex Garland is back with Annihilation. Based…

Downsizing – Marketing Recap
Matt Damon stars as Paul Safranek in Downsizing, the latest movie from writer/director Alexander Payne. Set sometime in the future,…

Planes, Trains and Automobiles – Flashback Marketing
It’s hard to believe 30 years have gone by but that’s exactly the case with Planes, Trains and Automobiles. Originally…

Daddy’s Home 2 – Marketing Recap
The first Daddy’s Home a couple years ago was all about two competing views of masculinity. On the one hand,…

Suburbicon – Marketing Recap
George Clooney returns to the director's chair with this week’s Suburbicon. He’s brought along his partner in crime Matt Damon,…