A Wrinkle In Time Great stuff here about how Ava DuVernay immediately sought to make the lead of the story … Continue reading Picking Up the Spare: A Wrinkle In Time, Thoroughbreads, and More
Marshall The movie continues to win praise from those who know Thurgood Marshall for how accurate it is to the … Continue reading Picking Up the Spare: Marshall, Suburbicon, Thor
mother! There’s finally a feature profile of Michelle Pfieffer that includes this movie as one of a few recent or … Continue reading Picking Up The Spare: mother!, War For The Planet of the Apes, Rogue One
There was a problem with the marketing campaign for mother! that never really coalesced in my mind until I saw … Continue reading My Core Problem With the Marketing of mother!
The LEGO Ninjago Movie More elements were added to the set of posters that looked like they were based on … Continue reading Picking Up the Spare: The LEGO Ninjago Movie, Brad’s Status, mother!
Paramount’s marketing head wags his finger at audiences, saying if they keep claiming to be so eager for new and … Continue reading Paramount’s Allowed to Innovate, but Expectations Should Be Checked
IT My latest post at Adweek dives a bit more deeply into some aspects of the IT marketing campaign I … Continue reading Picking Up The Spare: IT, Home Again, mother!
The official synopsis for mother! reads thusly: A couple’s relationship is tested when uninvited guests arrive at their home, disrupting … Continue reading mother! – Marketing Recap
Director Darren Aronofsky is going full-on horror with mother! if the first trailer is any indication and with Jennifer Lawrence … Continue reading This Week’s New Trailers: mother!, Our Souls At Night and More
There’s a full trailer coming early next week, but for the time being here’s a teaser for mother! The trailer … Continue reading New Trailers This Week: mother!, Death Wish and More