Picking Up the Spare – Overboard, Avengers and More

Overboard

More from star Eugenio Derbez at Buzzfeed about how he embraced the role offered by gender-swapping the characters largely because it afforded him an opportunity to expand the way Latino characters are represented on screen.

Avengers: Infinity War

Thanos is coming to the popular game Fortnite, with players vying in a grand tournament for control of the Infinity Gauntlet, ultimately transforming into the villain. Read more about it and watch a gameplay video here.

BrandChannel interviews the CMO of Quicken Loans about that company’s cross-promotional efforts with the movie.

Lean on Pete

I didn’t get around to reviewing the marketing for The Rider, but both represented movies that, as Sam Rigby at Quartz points out, revisit that unique bond between man and horse.

Tully

Costar Mackenzie Davis has been getting a lot of accolades for her performance in the film and finally gets a feature spotlight profile of her own to help keep word-of-mouth going.

Duck Butter

Shawkat, Costa and others talk here about the process of not only writing the movie but filming a good number of sex scenes and what each one means about where the characters are at in the story.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Picking Up the Spare – Blockers, Lean on Pete, A Quiet Place and More

6 Balloons

There have been a few profiles of Abbi Jacobson in the wake of the movie’s release, most of which focus on how different this is from “Broad City,” which she’s most widely known for and her first real dramatic role.

Blockers

Similarly, director Kay Cannon has received lots of additional press, including lots of takes like this and this that focus on how it’s the latest in an emerging trend of movies that include a gay romance that’s treated as if it’s no big deal and just as normal and traumatizing as a hetero love interest storyline.

There’s also this profile of Kathryn Newton, who plays one of the girls in the movie who’s part of the sex pact and who has been in a number of high-profile films and series in the last year or so.

Lean on Pete

Star Charlie Plummer was interviewed here about all aspects of the movie, from being cast in the role to the kind of story he and the others were trying to tell to working with the horse he stars alongside.

A Quiet Place

In addition to a few more features about how married costars John Krasinksi and Emily Blunt worked together for the first time there was also Krasinski in his role as director talking about how he pushed to cast a deaf actress, specifically Millicent Simmonds.

Beirut

More interviews popped as the movie neared release, including chats with Rosamund Pike and director Tony Gilroy.

I’ve also begun seeing a lot more online ads for the movie, most of which use the key art of Hamm in sunglasses with Pike behind him. There’s likely a lot of retargeting going on as a result of my visiting the movie’s website.

Come Sunday

Lakeith Stanfield talks here about prepping for the role of a church musician in the movie.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Picking Up the Spare: Game Over Man, The Last Movie Star and More

Game Over, Man

I’m not sure what the point of this “VR Experience” for the Netflix-original movie was other than to show what stoned losers the main characters are, but it’s kind of amusing in and of itself.

The Last Movie Star

There’s a new music video featuring footage from the movie for one of the songs off the soundtrack by Stranger Friends, one of the 12 the young band has on the album.

Love After Love

Another interview with Andie MacDowell about her career and taking on the role in the movie.

Blockers

Leslie Mann has done a few additional press stops including an appearance on “Late Night” to promote the movie and talk about John Cena’s butt.

Director Kay Cannon has given a couple of post-release interviews like this one where she continued talking about creating a raunchy but also emotional comedy.

This is a great example of the kind of story that’s been common throughout the movie’s publicity cycle, one that focuses on rebranding Cena as a comedy star.

Lean on Pete

Director Andrew Haugh speaks here about how he worked to tell the story of working-class residents of the Pacific Northwest in an authentic, respectful and non-cliche way.

You Were Never Really Here

A joint interview here with Joaquin Phoenix and Lynne Ramsay about the working relationship they developed and the story they were trying to tell in the movie.

Annihilation

Great points here at Indiewire that if Paramount found the movie was going to be too tough a sell, that’s partly because of a system that emphasizes IP-based movies and other blockbusters. And if audiences are upset by the movie heading (in international markets) quickly to Netflix, it’s partly because they’ve failed to turn out for difficult, complex movies and made studios question their commercial viability.

Pandas

While I didn’t cover the campaign for the documentary, I couldn’t not mention that an AR app was launched by IMAX that allowed users to see a anthropomorphized panda in the real world they could ask questions to. You can see the trailer here.

Rogue One: A Star Wars Story

Screenwriter Tony Gilroy has made comments about the troubled state of affairs he inherited prior to the much-discussed reshoots the film underwent. I’m not a huge fan of people throwing others under the bus like this, but that was a significant part of the movie’s pre-release media coverage.

A Quiet Place

The movie’s sound design has been a major topic of conversation in the press coverage and reviews, so it’s good that the team behind that work has finally gotten a profile of their own.

Director/star John Krasinski and costar/wife Emily Blunt talk here about what, if any, political messages the movie has for audiences.

Outside In

Star Edie Falco has done a bit more press than she did prior to release, including this “Late Night” appearance where she joked around with host Seth Meyers.

Chappaquiddick

Also getting in on the late night circuit is Jason Clarke, who still oddly dominates the press cycle for this movie over costar Kate Mara. I guess that’s the advantage of playing a Kennedy.

The Death of Stalin

Writer/director Armando Iannucci talks about the need for dark comedy and gallows humor in the midst of a slightly depressing reality.

Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.

Lean on Pete – Marketing Recap

lean on pete posterCharlie Plummer plays Charley Thompson in the new movie Lean on Pete, getting a limited release this week. Charley lives with his father as the two of them travel one place to another as dictated by his father’s ability to find work. When they arrive in Portland Charley gets work at a local racetrack where he meets Del (Steve Buscemi), the owner of a horse named Lean on Pete as well as the horse’s jockey Bonnie (Chloë Sevigny). Everything is going well as Charley feels some attention and acceptance.

Unfortunately he learns Lean on Pete is destined for the slaughterhouse soon. Unable to imagine the horse meeting that fate and unwilling to accept another change, Charley takes the horse and sets off on his own, searching for an aunt he only vaguely knows in the hopes she’ll provide both sanctuary and stability. That leads to a series of adventures that mean Charley has a lot of growing up to do quickly.

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