Blade Runner 2049 Trailer 2 (Quick Reaction)

The new trailer for Blade Runner 2049 is out and I have some thoughts: Thank you to the person who put “California 2049” in the opening as it’s now clear where the story is set. Dave Bautista’s character appears to be the new Leon Kowalski and I’m here for it. I still remain unconvinced that … Continue reading Blade Runner 2049 Trailer 2 (Quick Reaction)

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The Winners and Losers in the Last 10 Years of Movie Marketing at San Diego Comic-Con (Part 1)

Later this week the entertainment press and countless fans will descend upon the San Diego Convention Center for this year’s installment of San Diego Comic-Con. The convention, which runs four days, is massive, taking up the entirety of the center with other stunts spilling out into the surrounding area. This is the 48th year of … Continue reading The Winners and Losers in the Last 10 Years of Movie Marketing at San Diego Comic-Con (Part 1)

Picking Up The Spare: The Big Sick, Spider-Man: Homecoming, War For The Planet Of The Apes

The Big Sick Michael Showalter has started doing more press as the movie has expanded to more theaters, including this “The Late Show” appearance where he talked about that as well as “Wet Hot American Summer.” Spider-Man: Homecoming I’m honestly not 100% certain these are official, but these posters that reference 80s John Hughes movies … Continue reading Picking Up The Spare: The Big Sick, Spider-Man: Homecoming, War For The Planet Of The Apes

Home Assistants Present Plentiful Opportunities to Sell Movies

Some big publishers have begun creating new content for Amazon’s video-based Echo Show, an update of its existing Echo home-assistant devices, according to Digiday. Bloomberg, CNN and other media companies are taking the role of early adopter, betting that as fast as these gadgets have grown adding video will only make them more popular. These … Continue reading Home Assistants Present Plentiful Opportunities to Sell Movies

Comparing Spider-Man: Homecoming’s and Wonder Woman’s Poster Campaigns

"Marvel vs DC" is an easy narrative that's picked up both fans and critics. Goodness knows there's been plenty of opportunity to have that discussion, either in comic shops or theater lobbies, where films based on comic book characters are squaring off against each other. Today I’m going to focus on something that hasn’t been … Continue reading Comparing Spider-Man: Homecoming’s and Wonder Woman’s Poster Campaigns