We’re now both halfway through the calendar year and, since it begins in late April/early May, most of the way through the summer movie season. Which makes it a good time to check in and take a look at some of the movie marketing trends that have been prominent in the first six months of 2018.
I’ll be publishing individual trend analyses over the course of the next week, calling out the things that I’ve noticed over time, and will update this post as each one goes live.
2018 Movie Marketing Trends – The Return of The Rom Com
Movie Marketing Trends 2018 – Augmented Reality
2018 Movie Marketing Trends – Trying to Reach Gamers
2018 Movie Marketing Trends – I (Heart) the 80s!
2018 Movie Marketing Trends – 104 Days of Summer Vacation
2018 Movie Marketing Trends – Women Have Stories, Too
2018 Movie Marketing Trends – Reality, or a Version Thereof
2018 Marketing Trends – Curated Soundtracks as Selling Points
Chris Thilk is a freelance writer and content strategist who lives in the Chicago suburbs.
Cinematic Slant 
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