Picking Up The Spare: mother!, War For The Planet of the Apes, Rogue One

mother!

  • There’s finally a feature profile of Michelle Pfieffer that includes this movie as one of a few recent or upcoming projects marking a return to regular work for one of the great actors of her generation.

The Florida Project

  • Now that it’s in theaters I’m seeing a lot more online advertising for the movie that uses the key art to drive ticket sales.

War For The Planet Of The Apes

  • TV spots like this one have highlighted the drama and tension in the story as the movie comes to home video.

Baby Driver

  • Kevin Spacey’s inspirational speech about being brazen and bold with a bank robbery scheme is used in a TV spot promoting the digital home video release of the movie, which is nice because it basically describes the movie as well.

The Emoji Movie

  • A commercial promoting the movie’s home video release has a Halloween theme, framing it as a “spook-tacular” good time. A bit of a stretch, but what are you going to do?

Rogue One: A Star Wars Story

  • Disney World and Disneyland were both announced as the home for Star Wars: Secrets of the Empire, a “hyper-reality” experience set during the time of the early Rebellion, allowing park visitors to strap on gear and work with K-2SO to complete a mission. You can view the trailer here.

Author: Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.

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