Unique perspectives on movie marketing, film reviews and much more.
Picking Up the Spare: Detroit, Atomic Blonde
I don’t necessarily agree with Seth Abrmovitch at THR in his assessment that the movie’s marketing played like a horror film. Tense, sure, but I think equating this to a horror campaign says more about the lack of mature-audience dramas than anything else.
Finding songs for the movie’s soundtrack proved quite the challenge, it seems, as producers and others researched music that would fit but wasn’t already overplayed.
Also on the soundtrack front, seems assembling an album for this movie was action-packed as they sought songs that would fit the time and mood but also work within the budget for licensing.